Customerlabs CDP Documentation

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Creating new pixel on Meta for sending first-party data signals

Step 1 : 

Creating a new pixel for powering the first party data inside the customer labs.

Meta 1

Step 2 :

Click on the “+” icon on the events manager as shown in the above screen shot.

Meta 2

Step 3 :

Then choose “Web” and click next, you will see another screen to name the pixel, as per the below screenshot.

Meta 3 1

After naming the pixel click the “create” button and then add the website URL.

Note : Don’t proceed for any integration on the next screen.

Creating business asset group on Facebook

Step 4 :

Now click on the “business asset setting”  and create a new business asset group

Meta 4

Step 5 :

Once the “business asset group” is created then click on the “Assign Assets” as shown below.

Meta 5

Step 6 :

From the assign asset choose the Pages, Ad accounts, catalogs

meta 6

Then Select all the asset for which you would like to use the pixel under this business asset group.

Step 7 :

Once the access and assigning is done you will get this success screen and done

Meta 7

Step 8 :

Once your asset is successfully added you can click done and you need to assign the people for accessing this business asset group as follows.

Meta 8

Step 9 :

Once the business asset group is done then move on to the Data sources and click on the data sets.

Meta 9

Inside the data sets you will see the pixel which is created on step 1, now you have to repeat steps 5,6,7 & 8.

meta 10

Once all the above steps are completed then Log in to customerlabs —> Destination —> Select Facebook and follow the integration as shown in the attached document.

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