Implement meta conversions API under

30 minutes

Mitigate signal loss on facebook by implementing conversions API seamlessly via CustomerLabs CDP

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Trusted by over 1000+ smart marketers around the globe

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Say cheese to performance: seamless CAPI setup, train ad algorithms, happy marketers

Did you know? Businesses that integrate Facebook Conversions API witnessed 19% additional purchase events and optimized ad campaigns.

Send fbp, fbc, and other external IDs seamlessly.


Increase in EMQ = Improved Ad Performance


Train ad algorithm with high-quality audience signals by tracking conversion events accurately.

Go beyond conversions API - leverage first-party data
For maximum ad performance

Send most important offline data to meta without signal loss

  • Send your offline data.
  • Value-based customer sync to find value-based lookalike audience.

Multiple interactions mapped to one profile and synced with meta

Stitcher helps you unify customer interactions and sync those users to Meta through Conversions API.

Increase event match quality with first-party data (offline and online data together)

  • Sending more parameters helps Meta match users better.
  • Better EMQ results in better ad campaign performance.

80% Custom audience match rate!!!

  • Stitcher, our Identity resolution technology offers the industry-best match rates
  • Go beyond the 28-day event data storage limitation of Facebook’s pixel using CustomerLabs CDP.
  • While Meta Pixel was able to match only 30-40%, with CustomerLabs go beyond 80%

Scale your retargeting campaigns

With higher custom audience match rates, you can reach more audience and scale your campaigns beyond 28 days. This helps you reduce your CPP (cost per purchase) and deliver higher ROAS.


Enhance your ad performance with external IDs

Meta recommends sending external IDs for improved campaign performance.

  • CustomerLabs assigns external IDs to every user
  • Eliminate the need for managing PII
  • Enhanced data privacy for the users while personalizing the ad experience.

Value based audience data to find high-value audience

  • Assign value to your audience to subtly inform the ad algorithm about high-value users.
  • Reduce your cost per result using value-based lookalike audience
  • Increase LTV 
The proof is in the pudding

The Results speak for themselves!!!

First-party data makes its mark in meta ad campaigns

Increases your conversions by 4X times

Drive your Advantage+ Shopping Campaigns using first-party audience data as core signals to train the ad platform’s algorithms.

First-party audience-driven campaigns offer 3 to 5X times better conversion rates.

4x conversions
60 reduction

60% reduction in Cost Per Lead (CPL)

Using first-party data sent through Conversions API, our clients saw a 60% reduction in cost per lead.

Our customers see a 20% Incremental Revenue

Proper implementation of Conversions API resulted in Maximized ad performance, leading to an incremental revenue of 20% for our Clients.

20 percent incremental revenue

What our customers say
about us

After implementing CustomerLabs we saw our match rate increase by 70% in a really short period of time. Because of this, we have so much more confidence in our attribution data and our targeting, which has increased our ROAS from ~13x to over 20x. “The CustomerLabs team is a great group to partner with and I couldn’t recommend their solution enough.”

Alli bird, Solar labs

CustomerLabs is our Facebook game-changer. It solved issues with the traditional pixel post iOS changes. With CustomerLabs, we’ve improved targeting, conversion tracking, and retargeting.

Tyler Archer, , SANESolution
Sane solutions

CustomerLabs transformed our data accuracy and ad campaign performance. Server-side event tracking, easy setup, and seamless integration with Facebook and Google Ads. 180-day persistent customer audiences.

Joe Flattery, Sawtooth Media Group

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a commitment

GDPR, CCPA, and other regulations: ensuring compliance in data handling

We prioritize your compliance with key regulations like GDPR and CCPA when managing your data. 

Our Sentinel: Privacy tool empowers you with full control over the data you choose to share with other platforms, ensuring your operations adhere to the latest privacy standards.
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Your business
Deserves a CDP

Whether you choose us or not, having a CDP is essential. When you choose us, we will not be your vendor, but partner in your first-party data journey.

#firstpartydatapartner #firstpartydatarevolution


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