Real audiences, Real growth.

Activate first-party audiences anywhere using our powerful performance CDP!

Engage your audience across the funnel including your high-intent anonymous users, despite privacy and iOS changes.
Play Video about Final-Thumbnail

Stay ahead of the curve with CustomerLabs
First-party data CDP

We’ve been voted as

#1 world's Most Innovative MarTech for 2023

winning over 11,000+ MarTech Companies.

In search of gold, don’t miss the diamond, 98% of the website visitors are anonymous user

Amidst the data privacy era, activating the 98% anonymous audience has hit a snag. 

According to the Meta’s report, brands that collect and activate first-party data including anonymous audiences are “best-in-class”. Nike, Amazon, are the examples of these 2% best-in-class brands.

audience-group

Brands that are part of the First-Party data revolution with CustomerLabs CDP

Rectangle 1229

The only Patented CDP

50-100% higher match rate for

Anonymous audience activation

Leveraging our cutting-edge Identity resolution technology, Stitcher, that enables comprehensive user behavior tracking by capturing all essential cookie IDs such as Gclid, browser ID, and click IDs resulting in an elevated audience match rate to engage target segments.

Out of 1.5 lakh total audience, Facebook matched
only 30-40% as inactive user data is deleted beyond
28 days for compliance and privacy reasons. With
first-party data collected using CustomerLabs,
our clients achieved an 80% match!

Out of 1.5 lakh total audience, Facebook matched
only 30-40% as inactive user data is deleted beyond
28 days for compliance and privacy reasons. With
first-party data collected using CustomerLabs,
our clients achieved an 80% match!

Out of 1.5 lakh total audience, Facebook matched
only 30-40% as inactive user data is deleted beyond
28 days for compliance and privacy reasons. With
first-party data collected using CustomerLabs,
our clients achieved an 80% match!

Get 2-3X custom audience match rate using first-party data

Out of 1.5 lakh total audience, Facebook matched only 30-40% as inactive user data is deleted beyond 28 days for compliance and privacy reasons. With first-party data collected using CustomerLabs, our clients achieved an 80% match!

compare-fb-with-cl
Scale your MoFu retargeting campaigns to convert the anonymous users into purchasers

Out of 1.5 lakh total audience, Facebook matched only 30-40% as inactive user data is deleted beyond 28 days for compliance and privacy reasons. With first-party data collected using CustomerLabs, our clients achieved an 80% match!

Power your Advantage+ Shopping Campaigns with first-party audience 

Ad algorithms are moving towards automation, AI and machine learning. Power them with the high-intent first-party audience to reap the benefits.  Advantage+ Shopping Campaigns run by our clients have proven the influence of first-party data. The top funnel audience conversion rate is just 1.5% while the mid funnel audiences conversion rate is around 5%! 

Increase the customer lifetime value using
first-party audience activation

Cross-sell and upsell your audience

You can create personalized audience segments for frequent shoppers with offers to increase customer lifetime value based on the purchase behavior. 

Content-main

Email activation for the cart abandoners and one time purchasers 

70% of online shoppers abandon their carts, but activating tailored messaging across email, ads, and other channels for these users boosts conversion rates.

WhatsApp audience activation for hyper-personalization

Personalized behavioral targeting on WhatsApp based on view_content, added to cart, and purchase behaviors for increasing overall revenue. 

Personalized audience activation based on the value

Retarget the higher AOV customers or high-value customers on multiple channels like email, whatsapp or ad platforms to increase the lifetime value of the customer.

CustomerLabs is our Facebook game-changer. It solved issues with the traditional pixel post iOS changes. With CustomerLabs, we’ve improved targeting, conversion tracking, and retargeting. Custom tracking for essential data insights. Don’t advertise on FB without it.

Tyler Archer , Chief Marketing Officer, SANESolution

Sane solutions

Privacy! It’s not a choice, a commitment

GDPR, CCPA, and Other Regulations: Ensuring Compliance in Data Handling

Hashed data activation: 
All the personal information is sent to ad platforms hashed.
 
Sensitive user behavior:
Sensitive user behavior information will be conveyed to ad platforms in the form of audiences rather than as specific behaviors for targeting purposes.

Our Sentinel: Privacy tool empowers you with full control over the data you choose to share with other platforms, ensuring your operations adhere to the latest privacy standards.

Data-handling

Finally,
Your SaaS business
Deserves a CDP

Whether you choose us or not, having a CDP is essential. When you choose us, we will not be your vendor, but partner in your First-party data journey.

rectangle

Schedule a 1-1 Demo

Ecommerce

Unified data to boost ecommerce growth

B2B

Engage your customers across the funnel with a unified martech stack

SaaS
Saas

Increase product metrics with a unified martech stack

Agency
Agency

Scale your customers quickly with the right data