Uncategorized articles • CustomerLabs 1PD Ops

How the Top 3% of Brands Are Winning ROAS in 2025

Top 5 Things Every Marketer Should Do to Win This BFCM

Everyone keeps tweaking creatives — but top brands fixed their strategy instead.

5 Proven Ways eCommerce Brands Can Improve First-Party Data Collection for Better Ads

Ad Optimization Through Signal Engineering for Smarter Performance

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What is Signal Engineering for Performance Marketers?

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TikTok Shop + Shopify Integration: The Step-by-Step Guide

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Elevar Alternatives: CustomerLabs, Consent-Safe Platform

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Meta Ads

Conversions API vs. Meta Pixel: What’s Better for Tracking?

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What Is Considered PHI Under HIPAA? A Guide to Staying HIPAA-Compliant

What is Event Match Quality (EMQ) in Facebook Ads and How to Improve it?

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Google Ads Conversion Tracking for WooCommerce

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E-Commerce

Targeted advertising in the cookieless future

Google Ads

Value Based Bidding in Google Ads | Comprehensive Guide

How can First-party Data Help the Hospitality Industry?

Ultimate Guide to First-Party Data Ops (1PD OPs)

CustomerLabs 1PD Ops Beats Billion Dollar Companies In Innovation

Enrich Your Ad Campaigns Using Value based Lookalike Audience

Mitigating Facebook Signal Loss with First-Party Data

Adieu Similar Audiences in Google Ads: Next Steps To Take!

Facebook Ads Targeting: The Sherlock Holmes of Advertising!

What is a Customer Data Platform? | All about CDPs

Shopify

GA4 Ecommerce Tracking in Shopify – Setup Guide

E-Commerce

What is Google Customer Match Rate? How to Improve them Using First-party Data (1PD)?

E-Commerce

E-Commerce holiday calendar’22 with first-party audience strategies for a successful sales season

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Best CDP use-cases for eCommerce businesses

Learn and understand GA4 data exploration for your ecommerce store

How to migrate to Google Analytics 4 for your eCommerce store

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Understand GA4 audiences and how to remarket them on Adwords

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