Key Features

CustomerLabs CDP unifies your martech stack to create a reliable data source accessible to all marketing tools for your growth experiments.

Collect user data from website & app

Track user identity, behavioural & transactional data with No-Code Event Tracker

Unify customer data across sources

Bring customer data from tools such as CRM, live chat, email etc. to create a 360° customer profile using CustomerLabs CDP Sources

Create segments to target better

Segment users based on events, traits, demographics etc. to personalize interactions

Send data to destinations

Send the unified customer data back to any tool in your martech stack to deliver seamless customer experiences

Action recorder a no-coding alternative to Google Tag Manager

Why SaaS marketers use No-Code CDP?

To track sign-ups & landing page forms

Capture user details such as name, email, phone, company and other details while signing up to your product or filling up a form on the landing page

Website/In-app tracking

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To track website behavior

Track in-page clicks, video engagement, page scroll depth and content consumption patterns

Website/In-app tracking

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To track SaaS product usage data

Track logins, session duration, number of users, features used & the entire user data across your app starting from the last time they logged-in to current features that they’ve interacted with

Website/In-app tracking

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To track new feature adoption

Collect user behavior data to evaluate the success of your latest features of your product

Website/In-app tracking

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To bring data from CRM

Connect and receive user & account data from CRM such as lead stage, lead score, job title and other details without any code

Sources

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To bring data from billing platform

Collect user subscription data by connecting your billing platform with CustomerLabs CDP

Sources

To segment based on user traits

Build audiences based on traits such as user job title, location, industry etc.

Audience builder

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To segment based on user events

Build audiences based on website or app events such as features used, login frequency and more

Audience builder

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To segment based on account traits

Segment users based on account traits such as company location, revenue, fit etc. to boost ABM initiatives

Audience builder

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To send data to ad platforms

Sync unified customer data from CustomerLabs CDP with popular ad platforms such as Facebook, Google Ads etc. to trigger personalized ads & increase conversions.

Destinations

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To send data to analytics

Sync unified customer data from CustomerLabs CDP with analytics solutions to uncover deeper customer insights

Destinations

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To send data to live chat

Boost live chat conversions by triggering personalized playbooks in apps like Intercom and Drift

Destinations

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To send data to email platforms

Trigger highly personalized emails using Mailchimp or Sendinblue to specific user segments to improve engagement & product adoption

Destinations

Have questions? Need more info?

Talk to our product expert to see how you can boost SaaS marketing efforts with a unified martech stack

Growth Playbooks for SaaS by Revenue

Get started by integrating all your favourite marketing tools

Trusted by over 1500 data-driven companies to unify their martech stack

CustomerLabs CDP provides us with a flexible, powerful alternative to both Google Tag Manager and Segment , allowing us to identify and track events across our event registration site with ease.

Taylor B
CEO Computer & Network Security

If you are someone who wants to get quick results without wasting time, money and effort then CustomerLabs CDP is for you

Nicholas Singh
Project Manager, Hair and Compounds,

It saves a lot of development time. Instead of having our developers define each event, we were able to do so ourselves. We highly recommend this product."

Thomas

CEO Anova Golf

Get started with CustomerLabs CDP

SCHEDULE A DEMO START YOUR FREE TRIAL

Schedule 1-1 meeting with first-party audience expert

Full Name

Phone

Website

How did you hear about CustomerLabs?

Average Ad spend / Month

Industry

Vishnu Vankayala

Founder
Kiran Krupa

Senior solutions specialist
Karthick Prasanna

Solutions specialist

Key Features

Collect user data from website & app

Unify customer data across sources

Create segments to target better

Send data to destinations

Why SaaS marketers use No-Code CDP?

To track sign-ups & landing page forms

To track website behavior

To track SaaS product usage data

To track new feature adoption

To bring data from CRM

To bring data from billing platform

To segment based on user traits

To segment based on user events

To segment based on account traits

To send data to ad platforms

To send data to analytics

To send data to live chat

To send data to email platforms

Growth Playbooks for SaaS by Revenue

Collect actionable user insights & measure it in Google Analytics

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 30 mins

Trigger ads based on website events

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 30 mins

Create lookalikes of your sales qualified leads

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 45 mins

Understand users better by integrating your CRM with Google Analytics

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 45 mins

Use your high-value landing pages to acquire more customers

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 3 hrs

Exclude your junk leads while targeting lookalike audiences

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 1 hr

Re-engage leads who won’t respond to your emails/calls using Facebook & Google Ads

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 2 hrs

Nurture your anonymous visitors with relevant content

<img width="36" height="42" src="https://www.customerlabs.com/wp-content/themes/customerlabs/assets/images/c-icons/clock-black.svg" class="playbook_clock">Time to implement: 1 hr

Get started by integrating all your favourite marketing tools

Freshsales

HubSpot

Drift

Facebook

Google Ads

Google Analytics

Intercom

Mixpanel

Trusted by over 1500 data-driven companies to unify their martech stack

Get started with CustomerLabs CDP

Schedule 1-1 meeting with first-party audience expert

Time to implement: 30 mins

Time to implement: 30 mins

Time to implement: 45 mins

Time to implement: 45 mins

Time to implement: 3 hrs

Time to implement: 1 hr

Time to implement: 2 hrs

Time to implement: 1 hr