Drift is the Conversational Marketing platform that combines chat, email, video, and automation to remove the friction from business buying. With Drift, you can start conversations with future customers now, on their terms.
Codelessly integrating Drift with CustomerLabs CDP will enable marketing teams to bring their all customer-related data from Drift into Customerlabs CDP in order to enrich existing user profiles, create targeted segments & sync them with other marketing tools to personalize engagement.
Marketers can connect Drift to CustomerLabs CDP as either a Source or as a Destination. See how you can boost your marketing operations below.
Drift as a Source
Access unified customer profiles in one place
- Achieve a unified view of your customers by combining customer information across marketing channels Drift customer data.
Trigger timely communication
- Unlock new user segments and sync the enriched customer data from CustomerLabs CDP back to Drift to trigger timely messages and increase conversions
Supercharge your retargeting efforts
- With CustomerLabs CDP, send Drift customer segments to popular advertising platforms to increase engagement & conversions.
View Documentation to see how you integrate Drift with CustomerLabs CDP without writing any code
Drift as a Destination
Marketing teams use CustomerLabs CDP & Drift together to,
- Identify & nudge potential users to take high-value product actions
- Complement your feature announcement emails & in-app messages by triggering relevant ads across platforms
- Identify at-risk user segments & engage them with relevant messages & offers to prevent churn
- Improve conversions by targeting users who have dropped off from your funnel with personalized messages
