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User behavior analytics for product, marketing, and data teams.
AB TestingAnalytics
Unify your Customer data with Mixpanel
Mixpanel helps you to track user analytics. User analytics helps you to understand how people engage with your product or website. You can also create segments, cohorts and funnels for further optimisation.
CustomerLabs Action Recorder can send all the event and properties data to Mixpanel with the flip of a switch.
  • With Mixpanel, you can track what your users are doing on the website.
  • Using cohorts, you can check if the users are coming back to your site.
  • Using funnels, know your conversion rates and understand where your users are dropping off
  • People analytics, A/B testing, and messages.


Sync first-party audience segments with
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  • Increase retargeting performance
  • 33% lower CPP
  • 2X Audience Matchrate
  • Add upto 20% Revenue