The best way to track conversions in your WooCommerce store and sync them with Google Ads, Meta Ads, etc., is by using the best plugin to track WooCommerce conversions.

Use one of the best plugins to track WooCommerce store conversions in Google Ads. CustomerLabs is one such plugin that helps you with seamless conversion tracking, and enhancing the conversions on Google Ads, Meta Ads, etc.

CustomerLabs is the best plugin for WooCommerce conversion tracking as it goes beyond just conversion tracking. It helps with 1P domain tracking, server-side conversion tracking, audience segmentation, synthetic event optimization, and more, to help marketers play around with their first-party data (WooCommerce store visitor data including anonymous website visitors). Cherry on the top, all the integrations with CustomerLabs plugin are easy without any code - Be it Google Ads, Meta Ads, or even your offline data.

Connecting your WooCommerce store data with GA4 opens up new marketing insights throwing light on your users' behavior. So, GA4 helps you understand your users behavior (such as cart abandoners, add to cart but did not purchase, conversion rates, etc.) and come up with new marketing strategies (such as retargeting the cart abandoners, add to cart but did not purchase in the last 45 days, etc.)

The primary benefit of tracking WooCommerce store conversions inside ad platforms is to sync with the ad platforms the full conversion data without any loss. In addition to that, syncing all the signals (event data) with ad platforms for optimizing the ad campaigns with high-quality data. All these will lead to increase in conversions as well as the overall ad campaign performance.