A fast, highly scalable, cost-effective, and fully managed cloud data warehouse for analytics, with built-in machine learning. Create your own data marketing lake with BigQuery by storing all your customer event data in one place.
CustomerLabs Action Recorder can send the event data into BigQuery with a single click without having to set up or write any code.
- We use streaming insert to send data to BigQuery. The data is updated into BigQuery in real-time.
- The whole customer journey will be collected in a single place. Both anonymous and known customer data can be stored in one place for you to query the data in adhoc basis.
- Connect BigQuery with Google Data studio to build custom dashboards. Simple schema structure is maintained for easy maintenance and custom querying.