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WooCommerce Server Side Tracking Setup Steps

WooCommerce Server Side Tracking Setup Steps

Learn how to install Google Tag Manager for server side tracking WooCommerce, ensuring enhanced data accuracy and privacy compliance.

Top Capabilities in a Customer Data Platform (CDP): A Guide

Top Capabilities in a Customer Data Platform (CDP): A Guide

Top CDP capabilities include unifying customer data in real-time, to enhance customer experiences and maximize ad campaign performance.

Google Ads Conversion Tracking for WooCommerce

Google Ads Conversion Tracking for WooCommerce

Learn to activate WooCommerce conversion tracking in plugin options for woocommerce conversion tracking in Google Ads in a easy 10-click way!

What is Customer Lifetime Value & How to Calculate it?

What is Customer Lifetime Value & How to Calculate it?

Calculation of customer lifetime value eCommerce involves key performance indicators like Average Purchase Value and Customer Lifespan.

How to Calculate and Improve Your Customer Conversion Rate?

How to Calculate and Improve Your Customer Conversion Rate?

Learn the secret formula to calculate customer conversion rate: (Desired actions / Total visitors) * 100%. Higher rates signify successful sales funnels.

Setting Up Conversion Funnels in Google Analytics: A Step-by-Step Guide

Setting Up Conversion Funnels in Google Analytics: A Step-by-Step Guide

Learn to set up conversion funnel Google Analytics, enabling the funnel option and carefully adding URLs for each step.

Targeted advertising in the cookieless future

Targeted advertising in the cookieless future

After the iOS update, targeted advertising affected very badly. Using first-party data the marketing campaigns are performing by 2-3X greatly.

Benefits of Google Ads Conversion Tracking for Shopify Store

Benefits of Google Ads Conversion Tracking for Shopify Store

Google Ads conversion tracking for your Shopify store offers immense benefits. Knowing all those benefits helps you understand its importance

A Guide to Calculating Shopify Average Order Value (AOV)

A Guide to Calculating Shopify Average Order Value (AOV)

Calculate Shopify Average Order Value by dividing net sales by total orders, considering refunds, cancellations, and discounts.

How to Install Meta pixel on Shopify in 2024

How to Install Meta pixel on Shopify in 2024

Learn the steps of adding Meta pixel to Shopify: connect pixel with store, navigate to Sales Channels, set up Facebook and Instagram sales channels.

Introduction to Customer Data Platforms in eCommerce: Meaning, Benefits and How it Works

Introduction to Customer Data Platforms in eCommerce: Meaning, Benefits and How it Works

A Customer Data Platform or eCommerce CDP aggregates and unifies customer data, building a complete and persistent customer profile.

Gartner Magic Quadrant 2024: List of Top Customer Data Platforms

Gartner Magic Quadrant 2024: List of Top Customer Data Platforms

Discover the 2024 CDP Magic Quadrant, categorizing Salesforce, Tealium, and Treasure Data as leaders in the Customer Data Platforms market.

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