MI menu

icon
Attribution Reports
Get the attribution report you want
Attribution Reports
GET ACCESS NOW

Attribution models that you can create in CustomerLabs Marketing Insights

  • First Interaction: 100% credit to your first source
  • Last Interaction: 100% credit last source 
  • Linear: Credit is given to each source in a linear manner
  • Time Decay: Pages/sources visited recently are given more credit opposed to earlier pages/sources 
  • Position Based: Credit is given to middle interaction too 
  • Last Direct Click: Second to last page/source is given credit
  • Custom: Develop a custom model which suits your marketing needs 

Actions you can take

  • Accurately measure which marketing channel gives you the most sales
The Modern Marketer Knowledge Hub
icon
How a Customer Data Platform can increase customer engagement from 20 to 80%
icon
Automated Bidding Strategy in Google Ads
icon
No-code Alternative to Segment CDP for Marketing teams
Get the insights you want with CustomerLabs Marketing Insights
GET ACCESS NOW

Schedule a 1-1 Demo

Ecommerce

Unified data to boost ecommerce growth

B2B

Engage your customers across the funnel with a unified martech stack

SaaS
Saas

Increase product metrics with a unified martech stack

Agency
Agency

Scale your customers quickly with the right data