MI menu

Attribution Reports
Get the attribution report you want
Attribution Reports
GET ACCESS NOW

Attribution models that you can create in CustomerLabs Marketing Insights

  • First Interaction: 100% credit to your first source
  • Last Interaction: 100% credit last source 
  • Linear: Credit is given to each source in a linear manner
  • Time Decay: Pages/sources visited recently are given more credit opposed to earlier pages/sources 
  • Position Based: Credit is given to middle interaction too 
  • Last Direct Click: Second to last page/source is given credit
  • Custom: Develop a custom model which suits your marketing needs 

Actions you can take

  • Accurately measure which marketing channel gives you the most sales
The Modern Marketer Knowledge Hub
How to reduce cart abandonment with first-party data
CustomerLabs launches No-Code Customer Data Platform (CDP) to help SMB marketers unify their martech stack with customer data
Convert Your Anonymous Website Visitors Into Customers
Get the insights you want with CustomerLabs Marketing Insights
GET ACCESS NOW
© 2022, Customer Labs Inc. All rights reserved.