Scale at Low CPL by Tracking Online & Offline
Conversions with First party data signals
Bring conversion data from anywhere, send it to all ad platform, and attribute results to their respective campaigns Meta, Google, LinkedIn, Tiktok.
Signal Engineering Marketers Legends
Industries that need 1PD OPs to improve their tracking and campaign performance
Real industry relevant use-cases with 1P Signals
Case Study
Full funnel tracking from website to CRM easily
Track all online and CRM/POS platforms, events, and upsells.
Identity resolution helps getting accurate attribution by storing the cookie forever.
Re-enable purchase/lead events. Optimize and enable conversions again without exposing PHI/PII.
Send offline conversions to ad platforms easily
Google Offline Conversions
Enhanced Conversions on Google Ads
Facebook Conversions API
Linkedin Conversions API
Reddit Conversions API
Scale remarketing campaign at low CPL
With higher custom audience match rates, you can reach more audience and therefore reduce your CPL (cost per lead) drastically.
send Data to any Destination with a single click
Value-Based Bidding for High-Quality Leads Across Any Ad Platform
Add business value or scores to each lead stage (MQL, SQL, Opportunity, Won) based on quality, revenue, or LTV.
Send these value-based signals to Meta, Google Ads, or any ad platform as first-party data.
Let ad algorithms optimize bids for higher-value leads using Maximize Conversion Value or Target ROAS.
Case Study
Scale health and wellness brand despite Meta restrictions
Share the CRM/POS conversions to Meta (and Google Ads) by hashing the PHI to measure and enable ad reporting. Eg: Qualified_1 stage
Attribute unqualified to their campaigns and scale down the campaigns
Send the unqualified leads back to the ad platform to identify the failing ad creatives and campaigns
Privacy! In-country Data Residence
GDPR, CCPA, and Other Regulations: Ensuring Compliance in Data Handling
We prioritize your compliance with key regulations like GDPR and CCPA when managing your data.
Our Sentinel: Privacy tool empowers you with full control over the data you choose to share with other platforms, ensuring your operations adhere to the latest privacy standards.
