Segment
Send your customer data to
Pipedrive is a sales management tool that helps visualize your sales pipeline and helps to make sure important activities and conversations won’t get dropped. It also sports built-in forecasting, integrations with other software such as Google Apps, MailChimp and Zapier and a powerful API for those that like to “roll their own” software solutions.
Marketing teams connect Pipedrive with CustomerLabs 1PD Ops as either a Source or a Destination to send their Organization, Person & Deal related information to create unified customer profiles in CustomerLabs 1PD Ops and sync the enriched customer data to all their favourite tools in their tech stack.
Pipedrive as a Source
The codeless CustomerLabs 1PD Ops + Pipedrive integration will enable marketing teams to unify their martech stack by sharing Pipedrive Organization, Person, Deals, Events & all customer-related data with all their marketing tools. See how this integration will help marketing teams below,
Roll out the red carpet by personalizing chatbots for your target contacts
- CustomerLabs 1PD Ops merges website behavior & Pipedrive data and this holistic customer data can be pushed to Drift to personalize chat (urging them to book a meeting, interesting conversation starter etc.) when a target contact comes to the website.
Personalize campaigns based on Pipedrive stage, score or any other field
- Post Pipedrive integration, marketers will be able to access people info in real time. When a person is marked as sales-qualified/opportunity etc., customer data from Pipedrive will be synced with Facebook to deliver relevant content such as case studies/book a demo rather than generic demand gen content.
Break data silos & complement your sales efforts
- More than 50% of the leads don’t respond to calls or emails from sales reps immediately. In order to increase engagement, marketing teams can access all the “non-responsive” leads from Pipedrive & trigger retargeting ads which says “Our sales rep tried reaching you (or) we couldn’t reach you”.
Pipedrive as a Destination
When added as a Destination, CustomerLabs 1PD Ops will send enriched user and account data gathered across various marketing channels to Pipedrive to create an up to date and accurate customer data repository for sales teams.
- Deliver rich & contextual information to your sales teams
- Automate CRM data entry and increase productivity
TikTok
Sync first-party audience segments with
Custom Source
Track & unify user and
Customer.io
Sync unified customer data with
Zapier
Unify customer data and automate
Send unified customer data to
