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This Holiday season sale-22 use the first-party audience to double the ROAS

This Holiday season sale-22 use the first-party audience to double the ROAS

Marketer need to adopt firstparty data strategies to reactivate the mid-funnel users who showed interest because FB is unable to track them for BFCM'22 sales

Top 10 sustainable E-commerce fashion brands across the world

Top 10 sustainable E-commerce fashion brands across the world

Learn about the top sustainable brands across the globe - Afends, Pact, Asket, Patagonia, KOTN, Tentree, Firebird kids, United By Blue, etc.

How Fateh improved its lead quality using Facebook Lead ads

How Fateh improved its lead quality using Facebook Lead ads

Fateh wanted to improve the quality of leads generated by Facebook lead ads so that it could improve their overall conversions

Impact of Google’s Android privacy update on the marketers

Impact of Google’s Android privacy update on the marketers

Like Apple's iOS update, Google has come up with Android's privacy update. The only solution to combat the challenges is with first-party data

What are Facebook Lead Ads? Best practices and strategies for more business

What are Facebook Lead Ads? Best practices and strategies for more business

Facebook lead ads provides an easier way for people to fill in their details within Facebook, to whom the advertisers can follow up later.

Facebook is just an advertising tool Not your customer data host

Facebook is just an advertising tool Not your customer data host

The latest cookie policies, ios'14 updates has limited Facebook tracking. Now, It's best to use Facebook as a standalone advertising platform