Turn your anonymous website visitors into customers
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98% of your website visitors are anonymous and most of them are stuck in the middle of the marketing funnel.
Your mid-funnel are those with high-intent actions
1. Product viewed
3. Added to cart
“Pushing the MOF audience to BOFU is easy rather than to start from the top of the funnel which will increase your cost per purchase value”
But marketers couldn’t activate/run the mid-funnel audience because Facebook has limited access to iOS user behavior.
1.Start collecting First-Party data today
2. Activate your mid-funnel audience
3. Create niche personalized audience segments
Things you must start doing today!
Learn more to activate the anonymous website visitors